Occupational Health and Safety in New Zealand

Hand in your reading list/bibliography to class in hebdomad 5 (Gag 19) Hand in Full Assignment Week 5 (Thursday 21 at pm in assignments box) Value 40% of final mark Format Essay style format, typed or vocalise processed, well presented with high standard of grammar &038 punctuation. Please attach BOTH coversheet and scratch schedule to the front of your essay.Length 2,000 words maximum + bibliography (you are allowed a maximum of under or over this figure this will be purely adhered to) N.B. the word count for each assignment must be entered on the cover sheet Topic Although well-defined differences exist among the fields of advertising, marketing, and humankind relations, there is an Increasing realization that an organizations goals and objectives whoremaster be best gracious through an merged approach, not Just through marketing solely through all communication functions. (Wilcox et al. 201 3) This integrated approach is often called Integrated Marketing Communications (M IMIC). Describe why this integrated approach is gaining momentum, high spot the various communication functions, and those areas in which an overlap or integration can realize significantly better results both(prenominal) tactically and strategically for both brands and organizations.